Consona, owned by Battery Ventures, has grown by acquisitions over the last 10 years. Their original acquisition was Made2Manage, a functionally rich system for the small to mid-size “make to order” manufacturing company. Since then they have added:
- Axis – metals industry
- Intuitive – for small to mid size make to stock manufacturing
- Compiere – an open source ERP software system
- Encompix – for engineer to order manufacturing
- Relevant – for aerospace and defense contractors
- DTR – for plastics companies
- Cimnet – for printed circuit board manufacturers
- Configuration Solutions – a product configuration tool integrated with Consona’s ERP offerings
- Onyx – a CRM help desk solution for Global 1000 companies
- Knova – a knowledge management solution
- SupportSoft – a suite of products to automate management and support of mobile devices and network operations centers
In total the company has 8 ERP products and 3 CRM products installed in over 4,500 customers.
Made2Manage (M2M) has always been a very popular system in the small to mid-market space. It has had deep functionality and very happy customers because it was easy to implement. The weakness was technology because it used Microsoft FoxPro for its programming environment. Consona has now solved the technology issue by rewriting the system in Microsoft .Net technology and by utilizing a complete service-oriented architecture. Now both Intuitive and M2M are both written in Microsoft .Net technologies.
The key differentiators for Made2Manage are:
- Flexible user interface
- Strong capacity and material planning workbench functionality
- Advanced product configuration
- Supports theory of constraints scheduling methodologies
- Customer relationship management
- Shop floor manager
- Integration with engineering
- Business Intelligence
Consona has annual revenues between $150 Million and $200 Million. They are privately owned with over 600 employees. They use a direct model for both sales and ERP implementation support.
Their market is mostly manufacturing vertical industries. Eighty percent of their customers are between $10 Million and $50 Million. They are very good options for companies that need traceability functionality, such as medical and electrical. Also the products can accommodate mixed mode manufacturing.
Consona is a “customer driven” company featuring low cost of ownership and customer driven development.
The new release of Made2Manage will be available September of 2012. We expect the company to next release a complete “browser based” system, followed up by deployment to the cloud.
Ultra clients, in the small to mid-size market, are including Consona products in their ERP selection projects.