ULTRA GUIDE

Basics of CPQ

If you're looking to streamline your sales process and improve your bottom line, then understanding the CPQ basics is crucial.

🕑 9 min read ⚖ Independent, no vendor partnerships
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Written by the consultants who run these selections, not by a software vendor.

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If you're looking to streamline your sales process and improve your bottom line, then understanding the CPQ basics is crucial. CPQ, or Configure, Price, Quote, is a powerful software tool that helps sales teams navigate through the sales cycle and quoting process to create accurate, customized quotes for their customers quickly and efficiently.

To leverage the benefits of CPQ, it's essential to grasp its process flow and incorporate it into your sales cycle. This automated sales tool incorporates pricing rules and offers advanced functionality to make your sales process inherently better.

In this comprehensive guide, we'll dive into the CPQ basics and its importance for any business looking to optimize their sales process. We'll explain exactly what CPQ is, how it works, and why it's essential for your sales team.

Understanding CPQ process flow can significantly benefit your business. So, let's explore this vital tool that empowers sales teams to perform at their best.

What is CPQ?

The Configure part of Configure Price Quote refers to the process of selecting the right products and services to include in a quote. "Price" refers to determining the correct pricing for those products and services, while "Quote" refers to the actual quote generation for the customer.

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Ultra Consultants
Independent ERP consulting since 1994. Over 1,000 selection and implementation projects for mid-market manufacturers and distributors. No vendor partnerships, no referral fees.